Google Analytics for Beginners

Are you interested in Digital Marketing? Do you want to better understand your audience boost your career or business? This free and complete Google Analytics course from Google experts is for you. Enroll today and earn a certificate.

Google Analytics for Beginners: Course description

Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You’ll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to analyze basic Audience, Acquisition, and Behavior reports, and set up goals and campaign tracking.

This course covers Google Analytics primarily for measuring website traffic.

Course content

In this course you will learn:

• Introducing Google Analytics
• The Google Analytics Interface
• Basic reports
• Basic campaign and conversion tracking

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